What I keep, where it comes from, and how to stop it
Last updated: 10 November 2026.
Who I am
David Clooney, trading as Severn Trade Growth, Shawbury, Shropshire. Phone 01743 724863. Email dclooney@severntradegrowth.co.uk. I am the controller of the information described here.
If I contacted you first
I look for established trade businesses in and around Shropshire whose websites could win them more work. For each business I may keep:
- Business details from Google Maps: business name, address, phone number, website, rating and number of reviews.
- Company details from the Companies House register: company name and number, legal form, the type of accounts filed and figures in filed accounts, and the names of people with significant control. I do not keep dates of birth or home addresses.
- What your own website shows: email addresses you publish, a screenshot of your website on a phone, and notes on what I found.
- Our contact: when I wrote to you, any reply, and any request to stop.
I use this to tell you what I found on your website and offer to help. My lawful basis is legitimate interests: helping local businesses win more work from their websites, by contacting them at their business addresses about their business.
I email limited companies and LLPs only. Sole traders and partnerships hear from me by post, unless they have asked me to email them.
If you contacted me
When you ask for a website check or get in touch, I keep your name, business, website, phone and email to reply and do the work you asked for.
Who else handles it
- Purelymail, which hosts my email.
- Netlify, which hosts this website and its contact form.
- CFH Docmail, which prints and posts letters, when I write to you by post.
I don't sell or share your details with anyone else.
How long I keep it
I refresh business details at least every 30 days while I'm using them. If we haven't worked together, I delete them within 12 months of my last contact with you. If you ask me to stop, I keep only your business name and email or address on a do-not-contact list, so I never contact you again by mistake.
Your rights
You can ask me to stop contacting you at any time: reply "stop" to any email, or write to me. You can also ask for a copy of what I hold, ask me to correct it, or ask me to delete it. Email dclooney@severntradegrowth.co.uk.
If you're unhappy with how I've handled your information, you can complain to the Information Commissioner's Office at ico.org.uk.
This website
This site uses no tracking or advertising cookies, and its fonts are served from this site rather than from Google.